The Industrial Website Growth Kit
Eleven practical tools for industrial marketers — benchmark data, checklists, worksheets, and calculators built from grading 207 real industrial websites. Everything is useful on its own. Nothing in it is about us.
The idea behind the kit
Every tool in this kit serves one idea: your website already has the answers — visitors just can't find them. An answer layer trained on your own content, sitting on top of everything you've published, fixes that.
What's inside
Nine pieces are ready to download now, and two tools are live on this site. One email gets you all of it — we'll send each new piece as it lands.
AI Search Readiness Checklist
Will ChatGPT recommend you? Twelve checks that make your site legible to AI answer engines — before your buyers ask them instead of you.
2026 Findability Benchmark
We graded 207 industrial websites. The 14-page report: five patterns, what each one costs you, and how to fix it.
ICC 2026 Exhibitor Website Benchmark
We graded 44 ICC 2026 exhibitor websites. The two-page report: the 71/100 average, the 52% with no site search, and the navigation overload hiding your answers.
5-Minute Self-Audit Checklist
Eight yes/no questions. Run it on your own site today — every “no” is a leak, ordered by how common each gap is.
The 10 Questions Your Homepage Must Answer
The ten questions every industrial homepage must answer in the first 30 seconds — as a pass/fail worksheet.
Answer-Content Style Guide
How to write pages that answer instead of describe — in the visitor's words, not your taxonomy.
Homepage Rewrite Worksheet
The 30-second test as a worksheet: what you do, who it's for, how to talk to a human — in 10 seconds flat.
Site Search Audit Kit
Check whether your search box actually works — and read the query log nobody on your team is reading.
Buyer's Journey Map
The visitor arc — “can you help me? → yes, here's how → let's talk” — as a one-page wall poster.
Lead-Leak Calculator
Plug in your traffic and deal size. See, with every assumption shown, what poor findability might be costing you.
Free Website Grader
Grade your own site in about a minute — score, grade, and the top findings, free.
One email. The whole kit.
All nine pieces unlock instantly with one email. We'll never spam you — unsubscribe anytime.
Built from the same audit behind our free website grader — 207 industrial websites, anonymized. Nimbiq makes a managed AI assistant trained on your business; this kit is useful whether or not you ever talk to us.